Ice cream

PURO achieves artisanal ice cream by the use of top quality ingredients according to the old Italian tradition.

PURO ice cream’s world is full of rich greediness like yogurt, frozen cakes, ice lollies and popsicles. It uses original recipes that are worldwide inspired and influenced, while not leaving out a selection also dedicated to gluten and lactose free products.


PURO Italian lifestyle.

It is achieved with the classic coffee and cappuccino, along with special pistachio flavored, coconut and hazelnut flavored coffee, topped with nice and creative decorations. For appetizers we have classic cocktails and the newest PURO specialties accompanied by fresh fruits in a variety of colors. If you want to have a quick and healthy break, PURO also offers you salads and sandwiches made with fresh seasonal ingredients. All of which… is naturally good!



PURO, quality chocolate.

Cocoa beans used to create our chocolates are characterized by flavor, roundness and persistence. Dark, milk, white, grand CRU and mono origins, with hazelnuts, almonds, pistachios, candied fruit, crisped rice, goji berries are just some of our selections. Quality and tradition are perfectly balance in an appealing mix also characterized by the totally eco-friendly packaging.